UCLA Spotlight

Business of Sports

  • Published Feb 2, 2011 8:15 AM

Taught by Professor Lee Ohanian, the undergraduate seminar "Business of Sports" attempts to answer many complex questions: Why do today's sports superstars earn as much as 100 times more than superstars of a generation ago? Should NCAA student-athletes receive salaries? How much is the Los Angeles Lakers franchise worth?

Read 10 Questions for economist Lee Ohanian on the business of sports in UCLA Today